West Kowloon Cultural District Authority (WKCDA)
Personal Information Collection Statement for Ticket Ballot
Collection of your personal data
The West Kowloon Cultural District Authority (WKCDA) will collect your personal data for processing the ticket ballot. It is mandatory for you to provide the required personal data. In the event that you do not provide such personal data, you will not be able to enter into the ticket ballot.
Purposes of personal data collection and usage
The personal information collected will be used for:
- processing your service requests (e.g. ticket ballot, ticket purchase, admission, e-newsletter subscription);
- facilitating communications between you and the WKCDA and its subsidiaries (collectively “we” or the “Group”) in relation to the service requests;
- personalising your experience of West Kowloon with programmes and offerings that are most relevant to your interests;
- conducting statistical analysis, research, surveys, quality assurance and review; and
- other purposes directly relating to any of the above.
Use of data in direct marketing
We also intend to use your personal data in direct marketing, and we may not so use your personal data unless we have received your consent (which includes an indication of no objection to the intended use).
We may use your name, contact details (such as email address), preferences and interests, profile information, transaction data for providing you with information that are most relevant to your interests on events, services, promotions and special offers at the cultural district and/or provided by the Group, and ways to support the Group.
If you do not wish to receive information from the Group for the aforementioned direct marketing purposes, you may choose to opt-out from direct marketing at any time, free of charge, by:
- clicking the “Unsubscribe” link at the bottom of our emails;
- emailing us at unsubscribe@wkcda.hk;
- contacting our Data Protection Officer by post to “West Kowloon Cultural District Authority, Units 608-613, Level 6, Core C, Cyberport 3, 100 Cyberport Road, Hong Kong”.
If you do not wish to receive information in particular relevant to fundraising activities (including promotion of donations or contributions for charitable or non-profit making events), you may choose to opt-out from fundraising activities at any time, free of charge, by emailing us at development@wkcda.hk.
Combination of personal information
We may combine information you provide to us through various channels, such as online channels like websites / mobile applications, offline channels like physical application forms, or publicly available information about you. If you have given your consent for direct marketing, we will use this combined information to help personalise your experience and communicate with you about events and offerings that may be of particular interest to you.
Transfer of personal data
We will not transfer your personal information outside the Group except to our service providers who will have access to your data in order to perform services on our behalf. We require all service providers to respect the security of your personal information and not to use your personal data for their own purposes.
Transfer of personal data outside Hong Kong
Personal data collected may or may not be located within Hong Kong, and your information may be subject to cross-border transfer to places outside Hong Kong for handling or processing.
Personal data security and retention of data
Your personal data will not be kept longer than necessary in accordance with the Personal Data (Privacy) Ordinance. Information submitted through online application form will be encrypted. Your personal data stored will be accessed only by our employees or contractors who are authorised to do so.
Linking with third parties
Our site may contain links to other sites hosted by third parties. Different rules may apply to their collection, use, or disclosure of your personal information. We encourage you to review other websites’ policies before revealing any personally identifiable or sensitive information. We do not control, and are thus not responsible for, the content or privacy practices and policies of such other sites and under no circumstances shall we have any liability whatsoever for the activities conducted by or at any website accessed from or through the Group’s website.
Data access and correction requests
You have the right to request access to and correction of your personal data held by the Group. Such request should be made in writing to the Data Protection Officer at privacy@wkcda.hk or by post to the address: West Kowloon Cultural District Authority, Units 608-613, Level 6, Core C, Cyberport 3, 100 Cyberport Road, Hong Kong. For details of our privacy policy, you may refer to the Privacy Policy at https://www.westkowloon.hk/en/footer/privacy-policy.
Language versions
In case of discrepancies between the English and Chinese versions of this Statement, the English version shall apply and prevail.